Profitability Forecast

Break-even target: $900,000

Strategy: Our goal is to sell enough software licenses to make our breakeven
target.  $900,000 is more than enough to break even, we want to have some
padding to cover unforseen expenditures.  There is also extra padding in that
we are not counting neither the MMD devices sold to patients nor the recurring
$500 fee each 3-user license entails.


Market plan:  We plan to tackle 3 metropolitan areas: Hampton Roads, the
Washington DC metro area, and the Raleigh Durham Research Triangle.

These are all top 50 metropolitan areas in term of population and economies.
The DC area is ranked as number 5 in the nation.

Using a conservative estimate of 200 doctors per 100,000 people in the general
population it has the following doctor populations have been calculated:
(Doctor/patient ratio: www.bna.com)
(Population data: www.census.gov)
Metro Area      Population   Number of Doctors
Hampton Roads	1500000      3000
Raleigh Durham	1200000      2400
Washington DC	4800000	     9600
----------------------------------
TOTALS          7500000     15000


A 3-user license fee is $2500.  That number breaks down to $833 per doctor.
To meet the break-even target of $900,000, it will be necessary to sell 1081
single user licenses, or about 360 3-user licenses.  Calculated against the
number of doctors in our initial target area we would need to capture roughly
7.2% of the market to reach our $900,00 target.

These numbers are based off of inital software licenses alone.  Revenue
generated from the recurring $500 software fee and sales of the MMD end user
devices to patients have not been figured into this calculation.